So, you had some great media pick up at your last media event. Wall to wall cameras, ink in the major papers and a lot of activity online. Way to go! It’s a great feeling and accomplishment to get positive media coverage for either you, your organization, your product or service. What a lot of people do next is go back too soon for more media coverage – often launching another media event or pitch to the media directly just days or a couple of weeks after the first go round.
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